워케이션 목적지 유형에 따른 경험 및 주관적 웰빙의 차이: 도심형과 자연 친화형 목적지의 비교

초록

Purpose – This study aims to empirically investigate the differences in workation experiences and subjective well-being, as well as the pathways to enhancing subjective well-being, between urban and nature-based destinations. Design, data, and methodology – An online survey was conducted to collect responses from those who had workation experience recently. Based on previous studies, this research attempted to identify differences in workation experience, restorative perception, and subjective well-being using MANOVA. Furthermore, a series of regression analysis was conducted to identify distinct pathways to enhancing subjective well-being. Result – The results showed that participants in nature-based workations provided higher ratings across all variables, except for the work environment. Furthermore, while perceived restorative perception was the sole predictor of well-being among urban visitors, all variables were significant predictors for nature-based visitors. Conclusions – This study confirms that the destination characteristics significantly influence the experience and its subsequent effects. Based on these findings, practical implications are offered for local government officials and corporate stakeholders.

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